Hreinn comes from a family of horsemen and has been riding all his life. He has been an active tour-staff/guide/tour-leader since the early 1980s. He was one of the first paid workers at Íshestar, serving as a horse driver and assistant farrier. In 2008 he founded his own horse trekking business that has now joined forces with Íshestar, so the circle is closed.
He has ridden tours in all parts of Iceland, so to speak, and even in the remote Westfjords has he led tours. His family, wife, sons, brothers, and cousins, take an active part in his tours, so they are truly family projects, set to serve all and every rider in his group.